important for Instagram 1- Competetion As with any business, it’s important to figure out who your competition is, what they offer, and how they advertise, so you know what makes your business the better choice. You can use Instagram hashtags to research competitor accounts, their top posts, and their most-used hashtags. 2-Branding and Visibility Branding and visibility are essentially the most effective uses of hashtags on Instagram. If you’re a new business, you can utilize hashtags to expand your audience and increase brand awareness. When users search your brand, they’ll see the relevant hashtags you’re using; or when they search specific hashtags, they’ll see your branded posts in the results. This usually results in gaining new followers and potential customers. 4. Promotion One of the main reasons hashtags have gained such a reputation on social media is because of the...
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