Content marketing is one of the many areas affected by the way people are living and working right now. Needs are changing, which I expect is influencing the majority of businesses to reassess content scheduled for publication and content strategy. How do you stay relevant and current while strengthening your brand positioning as a solution to ongoing challenges? The key is to pinpoint where you can be flexible and where you can’t, balancing content that aligns with business goals and content that aligns with the times. These questions might come in handy to help with deciding on when and how to adapt your content plan: When to adapt your content plan - Is it valuable, empathetic and timely If You Want More FOLLOW Us
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